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All About Waffle Weave Towels

Classic Waffle Weave Towels and Modern Waffle Weave Towels are both made of 100% Natural Cotton and come in a variety of colors and sizes. They are both absorbent and dry quickly, but feature different fabrics, colors and styling.  

We offer White, Cream and Pewter in both styles, but there are lots of other options, too.  Both are amazing towels, so the choice of Classic vs. Modern is really just your style or design preference.


Classic Waffle Weave is made with flat woven fabric that most people associate with traditional European style towels. It features small, even waffles with two stripes of tiny waffles woven in at each end. These towels look crisp and fresh when hung. 

classic style towel colors


Modern Waffle Weave is also made with flat woven fabric, but features jumbo waffles with a wide lattice in between each waffle. At each end, a trim piece of  tiny waffles is folded over and sewn onto the towel. They look stylish when folded and hung!    

modern style towel colors




Thinner and flatter when new, both towels shrink after washing (12-15% overall) to form luxurious little honeycombs that are the hallmark of waffle weave. But don't worry about overshrinking - they just get softer and nicer the longer you use them.

classic waffle towel and modern waffle towel swatches before and after washing

The towels do shrink to form different honeycombs.  Classic Waffle Weave towels form smaller, square honeycombs, making the towel feel slightly thicker.

Modern Waffle Weave towels will shrink into large honeycombs with a wider lattice that forms rows on the towel.  That wide lattice makes them feel a little smoother and softer. 

All of our towels come over-sized to allow for shrinkage (12-15% overall).  New towel sizes are listed below. 

Classic Waffle Weave Towel Sizes

  • Wash Cloth   14.5" x 14.5"
  • Hand Towel   20" x 40"
  • Bath Towel   32" x 62"
  • Bath Sheet   40" x 80"

 Modern Waffle Weave Towel Sizes

  • Wash Cloth   14" x 14"
  • Hand Towel   20" x 37"
  • Bath Towel   32" x 62"
  • Bath Sheet   40" x 80"

Need help with getting your White Towels clean?  Check out Three Ways to Whiten Your Towels Naturally, or our other great Natural Laundering Tips.